To begin with, I love mechanical keyboards, I have a Keychron that I used for years, but then felt that I wanted something different. After watching a review online, I discovered this keyboard. I love the build quality. It's built like a house.You can feel the weight and overall quality of the aluminum frame. The design of the board is also beautiful. The back plate and mirror reflection give this keyboard a uniqueness that is hard to compare. The typing experience with the Violet switches is very smooth and linear, it took some time getting used to it since my last mechanical -keyboard had brown, gateron switches that required I believe, 55 grams of force to actuate, this is much smoother. I feel that with these linear switches, my typing speed has increased. The experience typing with this keyboard is hard to describe, but I'll describe it as smooth and snappy. I don't make too many mistakes, the keys feel very comfortable when I'm pressing on them. One of the main reasons why I went with this Keyboard was the acoustics.The sound I would describe as marbly and creamy. It's very pleasant on the ears and very soothing. If you're in the market for a mechanical keyboard, or you're an enthusiast, this is a great option. There many great options for about 100 dollars, and this is could very well be the best keyboard for the money. For me, the selling point was the color, and the build quality, this is not a cheap plastic keyboard with weight, this is Aluminum and has a premium feel to it. Similar to an Apple product. It feels premium.