Soft heel grip material Our exceptionally soft heel grip material absorbs a lot of impact. The side and back protectors work together to ease chafing, keep the heels in place, and prevent rubbing. With anatomical design Designed to accommodate the curve of the shoe's heel part. Women's shoe inserts will cut shoe sizes by about half. This makes the shoes a little more snug. For both men & women Those who suffer from foot pain or blisters can apply the pad to the affected area of their shoes to relieve pressure and agony. Perfect for both men and women who spend a lot of time wearing leather shoes and high heels. A wonderful gift for friends, family, and co-workers Fitting the curve of the shoe design is a great way to safeguard your feet. Prevent heel sliding and improve the fit and comfort of your shoes. Ideal for unpleasant heels or when the shoe has a wide heel with extra space.